New 8 Megapixel, 8x Optical Zoom Nikon(R) Coolpix(R) 8700

Rewrites the Definition of Superior Quality and Performance.

Latest Coolpix Camera Establishes New Benchmark for High-End Consumer Digital Camera Market – to The Power Of 8

MELVILLE, N.Y., Jan. 28 (PRNewswire) — Nikon has taken the lead in the popular and powerful “prosumer” camera category with its new Coolpix 8700 digital camera (http://www.nikoncoolpix.com). This remarkable new product combines 8.0-megapixel resolution with an 8x Optical Zoom-Nikkor ED lens (35-280 mm, *35mm equivalent) and legendary Nikon quality and design to bring experienced digital photographers the most versatile and capable compact digital camera available today. The Nikon Coolpix 8700’s impressive performance and stunning images will quickly establish it as the new flagship for high-end consumer compact digital cameras.